Held at China International Exhibition Center (Shunyi Venue) in Beijing from June 22 to 26, The 4th China International Supply Chain Expo (CISCE) made a grand opening. This edition features six core industry chains — Digital Technology Chain, Advanced Manufacturing Chain, Green Agriculture Chain, Healthy Life Chain, Smart Vehicle Chain and Clean Energy Chain — alongside a dedicated Supply Chain Services Zone. The expo fully showcases cutting-edge breakthroughs and global cooperation opportunities across industrial and supply chains, building an efficient matchmaking platform for domestic and overseas enterprises to facilitate two-way industrial connectivity and collaborative growth.   At this year’s CISCE, Hali Coffee presented the unique mountain terroir flavor via specialty high-altitude coffee beans and premium drip coffee bags sourced from Yunnan. Its booth drew a constant stream of Chinese and international merchants, with non-stop business negotiations underway. Senior municipal officials from Beijing also visited the booth to learn about the latest developments of Yunnan coffee. From remote mountain villages to Beijing’s exhibition halls, and from booth displays to global markets, Hali Coffee is steadily amplifying the global influence of Yunnan specialty coffee.   As a key representative of Yunnan’s coffee industry and a leading enterprise in Lincang’s coffee sector, Hali Coffee was invited to the expo’s promotion forum. To officials and attendees, we shared our eco-friendly planting system and meticulous artisanal coffee processing techniques.   Every cup of our coffee embarks on a journey: from high-altitude Lincang in Yunnan, to the CISCE booth in Beijing, and finally into the mugs of global partners. This journey carries far more than rich flavors — it embodies our relentless pursuit of craftsmanship and generational heritage.   The closing of CISCE marks not an end, but a brand-new starting line. Hali Coffee will continue to bring the rich aroma of highland Yunnan coffee to broader global markets, letting the world savor the signature taste of Yunnan coffee.

  The 10th South Asia Expo was held at Kunming Dianchi International Convention & Exhibition Center from June 11 to 16, 2026. Centered on the core vision of “What South Asia Aspires For, What the Nation Needs, What Yunnan Excels At”, the expo adheres to the development principles of internationalization, specialization, marketization and branding. It builds five core platforms covering opening-up cooperation, economic and trade exchanges, industrial collaboration, cultural & people-to-people communication, and consumption promotion, striving to deliver a high-standard grand opening event.   Hosted across 13 themed exhibition halls, this year’s expo showcased cutting-edge innovations spanning digital services, green energy, advanced manufacturing, cultural tourism & wellness, modern agriculture and cross-border cooperation. It serves as a premium commercial and opening cooperation hub for Yunnan to grow into a radiation center linking South and Southeast Asia.   Once again invited to participate, Hali Coffee brought its top-selling coffee beans that rank high on major e-commerce platforms, and set up a dedicated professional coffee brewing demonstration zone. Baristas showcased exquisite hand-brewing techniques live, demonstrating the magical transformation from raw coffee beans to a perfect cup. The rich, alluring coffee aroma filled the hall, drawing crowds of visitors to stop by for tastings.   Meanwhile, Hali Coffee’s live-streaming team broadcast live on-site, bringing vibrant, frontline expo footage to online audiences and presenting a spectacular coffee feast for the “Cloud South Asia Expo”.   Throughout the expo, Hali Coffee’s distinctive charm won widespread praise from foreign and domestic enterprises, coffee enthusiasts and local Kunming residents. Our crafted sincerity cultivated on Yunnan’s high-altitude coffee lands extends far beyond the temporary spotlight of the exhibition.   Moving forward, we will uphold the artisan spirit, deepen upgrades in coffee cultivation technologies, flavor innovation and brand development. We aim to fully unlock the regional characteristics and market potential of local Yunnan coffee, allowing more consumers worldwide to savor its one-of-a-kind flavors. We sincerely invite you to follow our flavor journey — our next encounter may well be in your cup.

  As a key exhibitor of the 2026 Chongming Coffee Culture Carnival and a leading enterprise in Lincang’s coffee industry in Yunnan, Hali Coffee was invited to the promotion event, introducing its eco-friendly planting concepts and exquisite craftsmanship in coffee processing to distinguished guests and leaders on site.   From the remote mountains of Lincang to the riverside of Chongming, we aim to strengthen Shanghai-Yunnan regional cooperation via coffee, allowing more people to savor the rich mellow flavor of premium coffee cultivated in high-altitude Yunnan planting areas. According to Hali Coffee’s management, the brand will leverage Chongming’s ecological cultural tourism platform to explore new modes of integrated development for the coffee industry.   Hali Coffee showcased a diverse range of products at the carnival, including high-altitude specialty coffee beans and drip coffee bags, fully presenting the authentic taste characteristics of mountain-grown coffee. These fine Yunnan coffees are breaking geographical boundaries, spreading from Yunnan via Shanghai to reach broader global markets.     On-site coffee tasting sessions, professional industry explanations and coffee culture sharing activities were well arranged, enabling visitors to fully immerse themselves in the unique charm of Yunnan specialty coffee. Every sip of this highland coffee embodies the profound friendship of Shanghai-Yunnan collaboration and injects fresh green vitality into Chongming’s coffee culture. Both coffee enthusiasts and local citizens had the chance to experience the distinctive flavor of Hali Coffee.   Our sincere dedication to premium high-altitude Yunnan coffee extends far beyond this carnival appearance. We sincerely invite you to join our ongoing flavor journey, and look forward to meeting you again in every delightful cup of coffee.

  On a fresh spring morning, over 20 workers divide labor and work efficiently at the core high-quality coffee seedling breeding base of Hali Coffee in Zhenkang County, Lincang. They loosen soil, prepare land, cover seedlings with bags and set up supports. Rows of nutrition bags are neatly arranged, ready for the transplant of new coffee seedlings.     "We have cultivated 7 coffee varieties in the nursery. The annual seedling plan of 8 million plants has been fully completed, and transplant work is about to start," said Tang Dahe, person in charge of the base, while carefully checking the growth status of seedlings.       As the core seedling breeding base of Yunnan Zhenkang Hali Coffee Manor Co., Ltd., the base covers an area of 170 mu. It can breed 8 million high-quality coffee seedlings annually, meeting the variety upgrading demands of 30,000 to 40,000 mu of coffee plantations.     As a key investment attraction enterprise in Zhenkang County, the company has built a complete industrial chain integrating planting, primary and intensive processing, cultural tourism and live-streaming sales. It has established a benefit community model of Enterprise + Village Collective + Farmers. In 2025, its online sales exceeded 16 million RMB, and the annual output value of the base reached 140 million RMB, steadily driving local villagers to increase income and achieve stable development.

  Shanghai, China – April 2026 – Hali Coffee, a leading brand specializing in Yunnan high-altitude specialty coffee, made a remarkable debut at the 2026 Hotelex Shanghai International Coffee Culture Festival. The event served as a key platform for Hali Coffee to showcase its premium coffee products to global buyers, coffee retailers, and industry professionals, reinforcing its presence in the international coffee market.   Focusing on the unique terroir of Yunnan’s high-altitude mountain regions (above 1,000 meters), Hali Coffee exhibited its core product line, including Yunnan high-altitude premium green coffee beans, single-serve drip coffee bags , and freeze-dried black coffee – all crafted to highlight the natural, rich flavors nurtured by Yunnan’s ideal growing conditions (abundant sunlight, moderate temperature, and clean mountain water).   To deepen guests’ understanding of Yunnan specialty coffee, Hali Coffee provided on-site professional coffee cupping sessions, expert flavor explanations, and Yunnan coffee culture sharing. This immersive experience allowed global attendees to taste the unique aromas and tastes of Yunnan high-altitude coffee, helping Hali Coffee build connections with international partners and expand its global reach beyond Yunnan and Shanghai.   As a brand dedicated to bringing high-quality Chinese coffee to the world, Hali Coffee leverages Yunnan’s superior coffee-growing resources to create products that meet international market demands. The 2026 Hotelex Shanghai International Coffee Culture Festival is a crucial step for Hali Coffee to further penetrate the global coffee market, offering global consumers access to authentic Yunnan high-altitude coffee.  

  Breezy autumn winds carry the rich fragrance of ripe fruits. To boost the integrated development of coffee planting and cultural tourism, the Zhenkang Coffee Association, in partnership with Hali Coffee Manor, grandly launched the inaugural Coffee Picking Festival.     During the picking competition, all participants were energetic and skilled. They moved nimbly among coffee trees, racing against time to harvest ripe coffee cherries. The event showcased their proficient picking techniques and vibrant spirits, allowing everyone to fully immerse themselves in the joy of coffee harvesting.     This grand event vividly demonstrates the vigorous development momentum of Zhenkang’s coffee industry. It also serves as a vital communication bridge connecting the local coffee sector with the outside world, fueling the high-quality and sustainable growth of the regional industry.     As a standardized coffee planting base, Hali Coffee Manor currently has over 1,000 mu of fruiting coffee plantations. A further increase in production and revenue is projected for 2026, strongly empowering the booming development of Zhenkang’s coffee industry.     Rooted deeply in Yunnan, Hali Coffee has long been dedicated to premium coffee cultivation. Our specialty coffee cherries have become golden crops for local income growth and a core pillar industry for rural revitalization. Moving forward, Hali Coffee will continue to take root in this land, focus on agricultural research and cultivation optimization, and strive to deliver richer, smoother, and high-quality coffee to global consumers.

  From October 29 to November 2, the 2025 "Misty Cloud Adventure" Yunnan Green Brand Promotion Event grandly kicked off at Xuhui Riverside in Shanghai. Hosted outside the West Bund Dome Art Center—a landmark integrating modern commerce, culture, art and riverside scenery—the venue attracts up to 20,000 visitors daily, serving as a popular leisure and tourism destination. The event presented a distinctive feast of high-quality Yunnan local products for citizens and visitors alike.     As a key exhibitor of this event, Hali Coffee made a stunning appearance with a selection of signature products cultivated in Yunnan’s high-altitude mountain areas, including specialty coffee beans, convenient drip bag coffee, and rich freeze-dried black coffee. It showcased to consumers across Shanghai and nationwide how premium Yunnan highland coffee gains widespread recognition with its one-of-a-kind flavor profile.     At the exhibition booth, Hali Coffee offered a full-spectrum Yunnan coffee experience through dedicated tasting zones, professional introductions and cultural sharing sessions. Visitors were invited to immerse themselves in on-site brewing experiences, interactive tastings and in-depth product explanations, discovering the rich aroma and unique charm of Yunnan mountain-grown coffee up close.     We shared the origin stories behind every coffee bean and the entire crafting journey of each cup of coffee. Beyond premium coffee products, we deliver the warmth and authentic charm sourced from Yunnan’s wilderness highlands. Moving forward, Hali Coffee will keep focusing on quality upgrading, continuously exploring innovation in coffee craftsmanship, and contributing to the high-quality development of Yunnan’s specialty coffee industry.

  From September 15 to 17, the 2025 National Special & High-Quality Agricultural Products Docking Event was grandly held in Halls C4 and C5 of Xiamen International Conference and Exhibition Center. The exhibition gathered over a thousand characteristic agricultural products from 30 provinces, autonomous regions and municipalities across China.Yunnan showcased six iconic local specialties, including Baoshan small-grain coffee, Mengzi pomegranate, Zhaotong apples, Xuanwei ham, Yanjin black-boned chicken, and Zhaotong gastrodia elata.       As an official member of the Yunnan Exhibition Group led by the Yunnan Green Food Development Center, Hali Coffee made a remarkable appearance at the event. We presented a rich lineup of premium products, such as high-altitude Yunnan coffee beans, drip bag coffee and freeze-dried black coffee, fully demonstrating the distinctive flavors of highland coffee origins.Cultivated in mountainous areas above 1,000 meters above sea level, our high-quality coffee is stepping out of Yunnan, reaching Xiamen and expanding to the broader national market.       At the exhibition site, Hali Coffee offered professional coffee tasting, detailed  product introductions and Yunnan coffee culture sharing. These immersive experiences allowed visitors to deeply appreciate the unique flavor and charm of Yunnan specialty coffee.     The event welcomed enterprise buyers, coffee enthusiasts and local residents alike to discover the distinctive appeal of Hali Coffee. We deliver not only high-grade Yunnan coffee products, but also touching stories behind every cup.From the unique terroir of our origins to the meticulous coffee production process, Hali Coffee strives to convey the sincerity and warmth originating from the wild highlands of Yunnan.  

  From June 19 to 24, 2025, the 9th China-South Asia Expo and the 29th China Kunming Import & Export Fair grandly opened at Kunming Dianchi International Convention and Exhibition Center. The event gathered 73 countries, regions and international organizations, together with over 2,500 participating enterprises.     Hall 13, specially dedicated to the coffee industry, stood out as the only single-category professional pavilion at this expo, drawing global attention. As an invited exhibitor, Hali Coffee shined at this grand event with distinctive flavors and innovative brand concepts.   Once again invited to attend the expo, Hali Coffee presented its best-selling newly launched charcoal-blend coffee beans, which rank high on major e-commerce sales charts. A professional coffee brewing demonstration area was also set up on site.       Our baristas showcased exquisite hand-brewing techniques, presenting the fascinating journey from coffee beans to a perfect cup. The rich, inviting aroma filled the pavilion, attracting crowds of visitors to stop by and taste.     During the exhibition, the coffee industry pavilion attracted numerous professional buyers from home and abroad. Thanks to outstanding product quality and professional on-site presentation, Hali Coffee engaged in in-depth discussions with purchasers regarding bean quality, business cooperation and market expansion. Multiple preliminary cooperation intentions were reached on site, laying a solid foundation for the brand’s global market development.     The exclusive coffee pavilion at the China-South Asia Expo has built an efficient exchange and cooperation platform for coffee enterprises worldwide. Together with Hongguang Zhiguang, Hali Coffee fully displayed the superior quality of Yunnan coffee. Through communication and learning with industry peers from all regions, we have unlocked new opportunities for long-term brand growth and industrial upgrading.

Hali Coffee made a remarkable appearance at the Tokyo Coffee Festival, one of the most influential and professional coffee exhibitions in Japan and the entire Asian specialty coffee industry. The event attracted coffee roasters, baristas, suppliers, café owners and coffee enthusiasts from all over the world, providing a premium international platform for brand communication, product display and trade cooperation. At the festival, Hali Coffee presented its full range of high-quality coffee products, including single-origin Arabica, carefully selected Robusta, freshly roasted coffee beans, and handcrafted brewed coffee. All products are sourced from Yunnan’s high-quality coffee planting areas, with strict management from planting, harvesting, sorting, processing to roasting. The brand insists on pure hand-picking, manual bean selection, sun-dried processing and precise roasting techniques, fully retaining the unique aroma and flavour characteristics of Yunnan coffee.   Many Japanese professional buyers and coffee lovers stopped by the Hali Coffee booth for tasting and consultation. They spoke highly of the smooth taste, balanced acidity and rich aftertaste of Hali’s products. The natural flavour, stable quality and traceable origin of the coffee left a deep impression on the visitors. Through on-site brewing demonstrations and face-to-face communication, the team shared the brand concept, planting culture and production process of Hali Coffee, allowing more people to understand the unique advantages of Yunnan coffee.   This exhibition is an important step for Hali Coffee to explore the Japanese market and expand its global layout. Japan has a mature and sophisticated coffee consumption market with high requirements for bean quality, flavour stability and brand value. Hali Coffee’s participation not only shows the strength of Chinese-origin specialty coffee but also lays a foundation for future cooperation with Japanese importers, roasters and café chains.   By participating in the Tokyo Coffee Festival, Hali Coffee has further enhanced its international brand awareness, exchanged advanced experience with global coffee professionals, and collected valuable market demand feedback. The brand will continue to focus on quality upgrading and product innovation, bringing authentic, high-quality Yunnan coffee to more consumers in Japan and around the world, and promoting the international development of Chinese specialty coffee.

  KUNMING, Yunnan – Yunnan Zhenkang Hali Coffee Co., Ltd. (Hali Coffee) made a standout appearance at the 17th China-South Asia Business Forum, bringing premium Yunnan-grown Arabica and Robusta to global buyers and strengthening China-South Asia coffee trade ties.   Hosted in Kunming, the forum is a pivotal platform for regional economic cooperation, ideal for Yunnan (China’s 98% coffee producer) to showcase its specialty coffee industry. Hali’s booth highlighted its Zhenkang County roots, leveraging the region’s high-altitude terroir for exceptional bean quality, and its integrated farm-to-cup model: sustainable plantation management, deep processing, and market expansion.     Live barista demonstrations of hand-harvesting, manual sorting, sun-dried processing, roasting, and latte art let visitors sample Hali’s signature single-origin and blend offerings, highlighting Yunnan’s unique flavor profiles. The forum also enabled Hali’s leadership to hold trade talks with South Asian buyers, exploring long-term distribution and partnership opportunities.     Central to Hali’s mission is empowering local farmers through fair pricing, technical training, and local job creation, driving rural revitalization in Zhenkang. The brand’s participation underscores Yunnan coffee’s global rise from bulk commodity to premium specialty origin, with Hali leading quality and sustainability efforts.     Hali will leverage forum momentum to expand globally, focusing on South Asia, Southeast Asia, and Western markets, while upgrading facilities and supporting farmers. “This forum connects Yunnan coffee to the world,” said Hali’s Li Fengquan. “We’re proud to share our region’s treasure and build lasting partnerships for sustainable growth.”

  Hali Coffee from Zhenkang, Lincang, Yunnan, made its debut at the 2024 Shanghai International Coffee Culture Festival & the 2nd West Bund International Coffee Lifestyle Festival. Thanks to its distinctive flavor and refined processing techniques, the brand has won wide recognition among consumers.     Hosted under the guidance of Shanghai Municipal Cooperation and Exchange Office, the event practices the "Four Plus" model of east-west paired cooperation. It gives full play to Shanghai’s strengths as a large-scale market, logistics hub and comprehensive trading platform.   Centered on the theme of "Encounter Yunnan in Shanghai", a dedicated Yunnan specialty coffee exhibition zone and market named Yunnan Coffee Gathering were set up at the festival. A total of 12 leading Yunnan coffee brands participated, including Hali Coffee, Mengning Coffee, Aini Estate Coffee, Bidian Coffee, Ziziluo Coffee and Yunnan State Farms Coffee.         The 2024 Shanghai International Coffee Culture Festival showcases Zhenkang’s characteristic agricultural products and fruitful achievements in rural vitalization. It presents local charm through premium products and builds connection with reliable quality.     Hali Coffee’s entry into the Shanghai market stems from both superior product quality and the profound friendship linking Shanghai and Yunnan. By expanding its presence in Shanghai, the brand enables more consumers to discover the unique charm of Zhenkang coffee.   It also elevates the brand influence of Zhenkang’s specialty agricultural goods, gaining wider recognition among Shanghai residents. Meanwhile, it draws more attention to Zhenkang’s development and lays a solid foundation for Yunnan goods going out of the province and entering Shanghai.